✦ Stage One · Before the Trip
Discover AlUla Before You Arrive
360° tours let you explore destinations before deciding to travel — or experience them entirely from afar.
🌍 Can’t Travel? Visit AlUla From Where You Are
A full remote tourism experience — 360° tours and an audio guide, for seniors, people with accessibility needs, and anyone curious around the world.
Suhail Guide
Tap the button and it will narrate the destination shown above, in both audio and text.
◈ AlUla Destinations — Tap to View in 360°
🐘
Elephant Rock
NATURE · AlUla’s Iconic Rock Formation
🌴
AlUla Oasis
OASIS · Audio Narration Available 🔊
🏛️
Hegra — Mada’in Salih
UNESCO · Saudi Arabia’s First World Heritage Site
◐
Jabal AlJarrah
NATURE · A Jar-Shaped Rock Formation
▣
Old Town
HERITAGE · Ancient Mudbrick Alleys
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Maraya
ICON · The World’s Largest Mirrored Building
◆
Harrat Uwayrid
NATURE · Colorful Rock Formations + Stargazing
✦ Stage Two · Planning
Suhail Plans Your Trip
Tell it how many days and what you love — and watch it rebuild the plan every time you change your mind.
✦
Suhail Assistant
Understands your preferences · Rebuilds your plan instantly
Welcome! 🏛️ I’m here to build you the perfect trip to AlUla.
How many days are you planning to stay?
How many days are you planning to stay?
Pick the number of days above, or answer the assistant’s questions on the left,
and your personalized itinerary will appear here instantly.
Operational Intelligence Dashboard · For Tourism Authorities
Every Trip Becomes Deeper Insight Into Visitors
Real-time data that helps development authorities, municipalities, and operators improve destinations
Why dark mode? This is the authority’s operations room — a different working environment from the daytime tourist experience.
▲ 23%
Weekly Visitors
12,487
vs. previous week
High
Most Used Language
Arabic
followed by English
78%
Most Requested Destination
Hegra
of planned trips
▲ 0.2
Avg. Satisfaction
4.8/5
from 3,420 visits
Visitor Flow — Last 7 Days
Visitor Languages
Arabic
48%
English
28%
Français
12%
Deutsch
6%
中文
4%
Other
2%
AI · Recommendations
Operational recommendations based on this week’s data
High Priority
Add more English- and French-speaking guides at Hegra between 9-11 AM — demand rose 42% over the last 3 days.
Add more English- and French-speaking guides at Hegra between 9-11 AM — demand rose 42% over the last 3 days.
Medium Priority
Open an information point at the entrance to AlUla Oasis — 68% of visitors look up the oasis’s history before entering.
Open an information point at the entrance to AlUla Oasis — 68% of visitors look up the oasis’s history before entering.
Opportunity
Target the European market: Visits from French and German speakers rose 250% during AlUla’s winter season — an opportunity for partnerships with European travel agencies.
Target the European market: Visits from French and German speakers rose 250% during AlUla’s winter season — an opportunity for partnerships with European travel agencies.